Investors
Thank you for your interest in investing into the growth and success of Grateful Labs.
Grateful Labs
Creating the most educational technology content on the internet.
When anyone considers how to use technology they will think to “check Mr.Grateful.”
Building the Largest Cohesive Collection of Free, High-Quality Tech Education
Introduction
Grateful Labs is creating the largest, most cohesive collection of free educational content on technology, serving as the go-to source for step-by-step guidance on building and enhancing businesses using AI and emerging technologies.
Vision
To empower anyone to build a successful business using AI and emerging tech through accessible, high-quality education, practical tools, and a supportive community.
Problem
• Scattered and Low-Quality Content: While free tech education exists, it’s fragmented and often low in quality, making it difficult for users to find reliable, comprehensive guidance.
• Guidance Through Complexity:
• Lack of Direction: Tools like ChatGPT can answer questions, but most people don’t know what questions to ask.
• Overwhelming Choices: Users struggle to understand what tools are available, how to use them strategically, and how to integrate them practically.
• Trust and Proven Expertise:
• Uncertainty: Users feel overwhelmed by AI suggestions without knowing if they’re effective, accurate, or relevant.
• Lack of Credibility: There’s a need for trusted sources who have tested tools and can demonstrate their application in real-world business scenarios.
Solution
• Cohesive Educational Platform:
• Centralized Resource: Building the largest collection of high-quality, free educational content that is cohesive and easy to navigate.
• Step-by-Step Guidance: Providing clear, practical tutorials that simplify complex processes and offer real-world use cases.
• Guidance Through Complexity:
• Simplifying the Journey: We highlight essential steps and piece together tools in a practical way, helping users get results faster with tailored insights.
• Strategic Education: Teaching not just the ‘what’ but the ‘how’ and ‘why’ behind using specific technologies in business.
• Trust and Proven Expertise:
• Credibility: As Mr. Grateful, we bring tested, experience-based recommendations, demonstrating effectiveness through proven results.
• Reliable Filter: Serving as a trusted guide in a landscape flooded with tech options, providing reassurance and a clear pathway.
• Grateful GPTs:
• Specialized AI Assistants:
• Business GPT: Turn your idea into a strategic business plan with profit strategies, financial projections, investor pitch decks, and more.
• Agent GPT: Grow your audience with content strategies, hooks, scripts, performance analysis, and direct outreach.
• Brand GPT: Craft a visual brand identity with color palettes, fonts, logo concepts, and consumer psychology insights.
• Access All GPTs: Comprehensive package for building and branding businesses.
• Future Equity Partnerships:
• Collaborate with the companies we help build, gaining equity and royalties to foster mutual growth.
Market Opportunity
• Total Addressable Market (TAM):
• Global Digital Advertising and Online Learning Markets: Combined projected to exceed $700 billion by 2025.
• Relevance: Our revenue comes from sponsorships, ad placements, and sales of AI tools, making these markets directly relevant.
• Serviceable Available Market (SAM):
• Entrepreneurs and SMBs: Businesses and individuals seeking practical guidance and tools for leveraging AI—estimated at $150 billion.
• Active Online Audience: Users engaged on social media platforms seeking tech education and business growth strategies.
• Serviceable Obtainable Market (SOM):
• Targeted Reach: Aiming to capture a significant share of the online audience through our high-quality content and strategic partnerships.
• Conversion Potential: With our existing traction and ability to scale, we can rapidly grow our user base and revenue streams.
Competitive Advantage
• Exclusive Collaborations and Relationships:
• Tech Giants: Partnerships with Adobe, Meta, OpenAI, and others provide insider access to emerging technologies.
• Influential Creators: Collaborations with industry leaders amplify our reach and credibility.
• Proven Traction and Rapid Scaling:
• Unprecedented Growth: Achieved 100,000 followers in 22 days and 300,000 followers in 50 days.
• Scaling Capability: With capital, we can produce higher quality content at a faster rate than any other creator team.
• Unique Market Positioning:
• Filling the Gap: Offering a centralized, high-quality educational platform that’s currently missing in the market.
• Practical and Optimistic Approach: Unlike others who focus on critiques or technical jargon, we provide accessible, practical guidance with a positive tone.
• Trust and Proven Expertise:
• Led by Mr. Grateful (Domenic Ashburn): A thought leader with a track record of leveraging AI for unprecedented growth.
• Credibility: Our recommendations are based on real-world testing and proven results.
• Strategic Location:
• San Francisco Studio: Proximity to tech HQs and emerging companies allows for close collaboration and early access to new technologies.
About the Founder
Mr. Grateful (Domenic Ashburn)
A visionary leader and creator dedicated to guiding individuals through today’s rapidly evolving technological landscape.
• Innovator: First social media creator to employ AI as his social media agent, achieving 100,000 followers in 22 days and 300,000 followers in 50 days using Agent GPT.
• Trusted Guide: Makes complex concepts accessible, providing actionable steps for entrepreneurs and creatives.
• Collaborator: Partnered with leading organizations to advance the integration of AI and creative technology.
Notable Collaborations
• Adobe: Adobe Generative Fill, Adobe Live
• Meta: Creator Innovation Summit, Meta Connect 2024
• OpenAI: DALL·E 2 Early Tester, Advanced Voice Mode Early Tester
• Mindvalley: #1 Speaker at AI Summits, Professor of Social Media and AI Mastery
• Foundr: Podcast Guest, Professor for AI Masterclass
• Ohio State University: Guest Professor on AI’s Role in Product Design
• Earn Your Leisure: Speaker at 19Keys Tour Dallas, High-Level Conversations Guest
• RunwayML: Gen-3 Early Tester
• Eleven Labs: Professional Voice Mode Early Tester
Traction
• Massive Social Media Presence:
• 299k followers on Instagram (@Mr.Grateful)
• 140k followers on Instagram (@GratefulFuture)
• 10.1k broadcast channel members
• 3k newsletter subscribers
• Revenue Generation:
• $10,000 in GPT sales from a single piece of content.
• $5,000 per ticket AI course—sold out events.
• High Engagement:
• Reaching over 100,000 accounts monthly.
• Strong conversion rates from content to sales.
Business Model
• Revenue Streams:
• Product Sales: Grateful GPTs sold individually ($100 each) or as a package ($149).
• Advertising Revenue: YouTube AdSense and other platform monetizations.
• Brand Sponsorships: Partnerships with tech and wellness brands—potential earnings of $50,000 per month.
• Future Equity and Royalties: From companies we help build through our platform.
• Scalable Content Engine:
• High-Volume Production: Ability to produce 600+ short-form posts and 4 long-form videos per month.
• Multi-Platform Presence: Leveraging Instagram, TikTok, YouTube, Threads, LinkedIn, and X for maximum reach.
Marketing & Growth Strategy
• Content Expansion:
• Short-Form Videos: 600+ posts per month to maximize engagement and reach.
• Long-Form Content: 4 YouTube episodes per month featuring tutorials, interviews, and industry insights.
• Written Content: 30 articles per month to capture search traffic and establish thought leadership.
• Community Building:
• Free Platform: A space where entrepreneurs can connect, share insights, and support each other.
• Interactive Engagement: Live sessions, Q&As, and community events to foster loyalty.
• Strategic Partnerships:
• Tech Collaborations: Early access to tools and technologies from industry leaders.
• Influencer Collaborations: Cross-promotion with influential creators to expand audience.
• Leveraging Location:
• San Francisco Hub: Close proximity to tech companies allows for collaborations and content featuring cutting-edge technologies.
Team
• Founder & Visionary: Mr. Grateful (Domenic Ashburn)
• Guidance Through Complexity: Simplifies the journey for users by highlighting essential steps and providing practical guidance.
• Trusted Expertise: Builds trust through proven results and real-world applications.
• Immediate Hires:
• Videographer: Capturing high-quality, engaging content.
• Editor: Ensuring content is polished and professional.
• Animator: Enhancing tutorials with dynamic visuals.
• Social Media Manager: Optimizing content distribution and audience engagement.
• Community Manager: Fostering a supportive and interactive community.
• Accountant: Managing finances and ensuring sustainable growth.
• Future Executive Roles:
• Head of Media Production
• Chief Marketing Officer
• Chief Technology Officer
• Chief Operating Officer
• Chief Financial Officer
Financial Projections
• Year 1:
• Revenue: $1 million
• Focus on building the cohesive educational platform and scaling audience growth.
• Year 2:
• Revenue: $5 million
• Increased product sales, expanded partnerships, and enhanced content offerings.
• Year 3:
• Revenue: $12 million
• Revenue from equity stakes and royalties in companies we’ve helped build.
Use of Funds
Total Investment Required: $350,000 (Friends & Family Round)
• Team Hiring: $150,000
• Salaries for immediate positions to scale content production and community management.
• Studio Development in San Francisco: $100,000
• Building a state-of-the-art creative studio near tech industry hubs.
• Equipment Upgrades: $50,000
• High-end cameras, lighting, and editing tools.
• Digital Asset Acquisition: $42,000
• Securing essential handles and domains (e.g., @Grateful, GratefulFuture.com).
• Operational Expenses: $8,000
• Travel for on-site shoots, industry events, and miscellaneous costs.
Roadmap & Key Milestones
• Next 6 Months:
• Build the Cohesive Platform: Consolidate scattered content into a centralized, high-quality resource.
• Launch YouTube Channel: Regular high-quality content releases focusing on step-by-step guidance.
• Expand Grateful GPTs: Develop into mobile and web applications.
• 12 Months:
• Community Growth: Achieve 1 million followers across platforms.
• Audience Reach: Reach 100 million accounts monthly.
• Host Events: In-person workshops and networking events to build trust and engagement.
• 3 Years:
• Equity Partnerships: Begin gaining stakes in companies we’ve helped build.
• Revenue Milestone: Reach $1 million in Monthly Recurring Revenue (MRR).
• Industry Leadership: Establish as the premier source for cohesive, high-quality tech education and business empowerment.
Investor ROI
• Equity Stake:
• Receive equity in Grateful Labs during our next financing round.
• Potential Returns:
• Revenue Sharing: Participate in profits from product sales and partnerships.
• Equity Growth: Benefit from the appreciation of your equity stake as the company grows.
• Exit Opportunities: Options for buyout or exit after significant revenue milestones are achieved.
Investor Info
Welcome to our Investor Information page! Here’s a breakdown of how our investment process works, made simple.
How Our Investment Works: The SAFE Agreement
We’re raising funds using a SAFE Agreement (Simple Agreement for Future Equity). Think of a SAFE as a flexible way to invest in our company’s future. With a SAFE, you invest today in exchange for a right to receive equity (ownership) in the company later, when certain milestones are met. This means you’re joining us early and will get equity in return when we reach our next big funding round.
Your Benefits as an Early Investor
Since you’re investing before our next big round, you get special terms as a thank-you for taking an early leap with us:
Discounted Rate: You’ll receive a 20% discount on the future price per share in our next funding round. This means you pay 80% of what future investors will pay, giving you more ownership for your investment.
Valuation: The amount of equity you get depends on our company’s value at the time of our next funding. If we’re valued at, say, $2,500,000, your discount rate applies to that value, so your shares are calculated based on a lower price, maximizing your ownership.
Equity Ownership Made Simple
Once we complete our next funding round, your SAFE investment will convert into shares of the company. The number of shares you receive is based on:
The discounted price per share (thanks to your discount).
The total amount you invested.
How You Can See a Return
As an early investor, there are several ways you could see a return on your investment:
Future Funding Rounds: If we raise additional funds, you can hold your equity and benefit from the company’s growth over time.
Secondary Market Sale: You may have the option to sell your shares to other investors in private transactions.
Company Buyback or Dividends: In the future, we may choose to repurchase shares or issue dividends if we’re generating significant profits.
Why Choose a SAFE?
The SAFE Agreement is a simple, transparent way to invest in a growing company without the complex terms of traditional investments. With a SAFE, you’re set up to benefit from our growth while enjoying clear, straightforward terms.
We’re excited to have you on board as we build this journey together. If you have questions about any part of the investment, please reach out—we’re here to help!
Investment Math Made Simple
We want you to understand exactly how your investment turns into equity. Here’s a quick breakdown of the math behind the SAFE Agreement and your potential ownership.
Example Investment Breakdown
Let’s say you invest $250,000 in our company using a SAFE with:
A 20% discount on the next funding round price.
A post-money valuation of $2,500,000 in that round.
Here’s how your investment would convert to equity:
Discounted Price Per Share:
With a post-money valuation of $2,500,000, the price per share in this round is $1.00.
Since you’re getting a 20% discount, your effective price per share is $0.80.
Shares You Receive:
With your $250,000 investment at a discounted price of $0.80 per share, you’ll receive:
$250,000 ÷ $0.80 = 312,500 shares
Your Ownership Percentage:
Since these shares are part of the total shares in the company post-investment, your 312,500 shares represent:
312,500 shares ÷ 2,500,000 total shares = 12.5% ownership
What This Means for You
Early Investor Advantage: By investing early, you receive more shares per dollar invested thanks to the discount.
Transparent Ownership: Your ownership percentage is clearly defined based on the company’s post-money valuation, making it easy to see how you fit into the bigger picture.
This breakdown shows exactly how your investment translates to equity. If you have questions or want to explore more scenarios, feel free to reach out—we’re here to make everything clear.
How to Invest
Wire money to ___ my bank details.
Contact square to see how this works.
Image slides of contract
DocuSign Link to Contracts
Link to Download and review contract
Conclusion
Investing in Grateful Labs means supporting the creation of the largest cohesive collection of free, high-quality tech education. By guiding users through complexity, providing trusted expertise, and leveraging exclusive collaborations, we’re uniquely positioned to become the go-to source for entrepreneurs and businesses looking to leverage AI and emerging technologies.
Join us in empowering entrepreneurs and shaping the future of business through accessible technology education.
Thank You
We appreciate your time and consideration. Let’s build a future where technology empowers everyone to achieve their entrepreneurial dreams with clarity and confidence.